Millennial Media could soon be part of mobile giant Research in Motion. The Blackberry-maker has been in talks with the mobile advertising company, according to the Wall Street Journal.
Here's an excerpt:
"Under pressure in the increasingly competitive wireless market, BlackBerry maker Research in Motion Ltd. is shopping for a mobile advertising network, people familiar with the matter said.
In recent months, the Canadian device maker has held talks with Baltimore-based mobile ad network Millennial Media about a potential acquisition, these people said. But the talks have stalled over disagreements regarding the value of Millennial, which serves advertisements on its own network of mobile websites. It also brokers ad sales to a group of other mobile ad networks."
Read the entire article here.